Latest Insights

Better Fundraising Measurement

Have you ever wondered if you’re measuring things the right way? Could this be done better?

Scale Matters

One of the critical goals of Fundraising Insights is to provide charities with insights that help them form strategic plans for success.

Better Retention

We all strive for better retention, unfortunately it can be one of the more complex measures in fundraising.

Simulating Retention

As part of our consideration of metrics, we needed to do a deep dive into how retention is calculated in the sector and better understand if current approaches have any unintended side effects.

Donor Activation

As fundraisers, we know many of the fundamental metrics that should be used to assess the performance of our programs.